We believe in tradition. In a world of trends and the latest and greatest fads that are ever fleeting, and seldom are good choices, the classics never fail. They have and always will stand tried and true. Our objective is to be purveyors of classic men’s grooming in a world where society seems to be getting further away from what truly defines masculinity. We are not here to argue what is inherently understood. No, this is not Toxic Masculinity.. one could argue in fact that we are encouraging intoxicating masculinity. We simply believe that there are universal rules in our craft that when adhered to, the results rendered are undeniably superior. A male at his best can quite literally accomplish anything, but it all starts with the way the world perceives him. This begins with his image. In a world where everyone has something to say, Silence is a virtue. Let your appearance speak for you.

Be Reserved.